Meet - Play - Connect
DOGO
Mobile App & Landing page
Responsibilities: : UX/UI Design, Copywriting
Unconditional love
Anywhere, anytime
The love we receive from our dogs is unlike anything else in the world.
Sometimes it seems like there's no way we'll ever be able to do enough to repay them.
Now, it is possible
Meet DOGO.
Locate closet friends, finding new, and maybe find match for you too.
User Research
A different kind of parent
Besides my energetic and sociable dog, I was interested in how it's with other parents. It allowed me to understand their daily struggles and the pain points. From the interviews I learned that the trips are often seen as a burden, sometimes there is a lack of interest and desire and this causes the trips to be short and focused with a feeling of missing out and lack of satisfaction for the dogs.
24%
Enjoy the trip
69%
Not really enjoying it
7%
A neutral opinion
Market Research
It is a date!
After understanding the user's needs, I conducted market research to examine how similar products produced solutions. I researched different types of apps, from direct dog apps to dating and task management. It was important to me to create a unique and beneficial app.
Key learning
Personal attention is always a good idea
The opportunity to really get to know the dog in front of you
Feel comfortable wherever you are
Familiarity and knowledge create a sense of security
Better together
Creating opportunities for new and special collaborations.
Information Architecture
How it will work?
Based on the interviews and personal experience, I define the architecture of the app.lication.
This very important step helps in characterizing the user process and the visual wireframes.
01. Finding the closest friends
02. Viewing the dog's profile to get acquainted
03. Chatting with the dog's owner to coordinate
04. Meetting to play and get to know each other
You
Mayks
1.6km
Rex
0.5km
Dony
2.1km
Laly
1.5km
Tip!
You can find friends from the past that the dog likes to play with or decide who is right for you this time based on the friend's distance
Design
Funny is always good idea
The mobile and landing page design includes minimalistic and funny silhouettes combined with warm colors and clear font. My goal was to create a playful design and at the same time clarity for the user.
Get away
Need to check
Want's to play
Really small
In the middle
A big one
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